About Us

Built by people who've
seen the inefficiencies firsthand

We spent years in procurement, automation, and IT consulting watching great businesses haemorrhage time and money to broken processes. So we built the thing we wished existed.

Our story

We got tired of asking,“why is this so expensive and so manual?”

Between us, El and Lachlan have spent careers across operations, IT consulting, automation, and process improvement. We’ve sat in the rooms where purchase orders get lost, approvals take three weeks, and someone’s spreadsheet is holding the whole thing together.

The tools that fix these problems, the good ones, are built for enterprises with armies of implementation consultants. And the affordable tools aren’t smart enough to actually change anything.

Octopodia exists in that gap. We take the same technology that powers enterprise automation and build it to fit how your business actually works: your processes, your people.

We’re based in Australia and work with SMBs who are ready to stop doing things the hard way.

Too many businesses are running on a combination of spreadsheets, email threads, and institutional memory. That’s not a people problem. It’s a tools problem.

El & Lachlan, Co-founders
The people

Two founders, one clear mission

El

Co-founder

El has spent years on both sides of the same problem: the operational work, and the systems built to replace it. Most businesses don’t lose time to hard problems. They lose it to small ones nobody owns. So nothing gets built until the way a business runs is mapped.

Lachlan

Co-founder

Lachlan’s background is in operations, specifically inventory management and process improvement, grounded in a degree in laboratory science. He brings the same rigour to product: designing and building the systems behind Octopodia’s client platforms, and making sure they fix broken processes rather than papering over them.

20+
Years combined in procurement & automation
AU + SG
Where our experience was built
SMB
100% focused on small & mid-sized businesses
Enterprise licensing fees. Ever.
How we work

Principles we don’t compromise on

Bespoke where it counts
The logic is built around your processes, your suppliers and your approval chains. The engine underneath is the same proven system every client runs, which is why you are not paying us to invent it.
Value before scale
Every engagement starts with a Business Operations Review that maps where the time actually goes and ranks each opportunity by effort against return. Then the smallest useful thing ships first, so you see the work running on your own processes before you commit to anything larger.
Honest conversations
We’ll tell you when automation isn’t the right answer. Some problems need a process change, not a new tool. We’re here to help your business, not sell you something you don’t need.
Built to last
We build on established, well-supported foundations, so your automation keeps working as the business grows. Your configuration and your data leave with you if you ever go. The shared engine underneath stays ours.

These are not aspirations. You will see them in the first engagement with us.

Let’s talk about your business

It starts with a 45-minute call to check the fit. If it is a fit, the Business Operations Review maps your operation and gives you a prioritised roadmap to keep.